In a horizontal integration an organization takes control over another organization that functions at the similar level of the value chain in the industry. While, A vertical integration consists of the addition of work actions within the similar manufacture vertical. Horizontal integration can increase a company’s size, such as reducing the competition. Vertical integration can build up a company’s supply chain to an increasive stand point. An example of vertical integration would be when a organization operates multiple stages of the supply chain. An example of horizontal integration would be when two organizations take over same levels in the manufacturing supply chain.
2) In circumstances of about to lose market share due to unforeseen circumstances. By diversification it will lower the risk of loss.
3) Benefits of using global strategy on an organization are, the ableness to help people, learning new cultures, and advancing your organization’s reputation.