The perception was that the availability of a global marketplace would provide a competitive advantage for any organisation. To date the change has…

The perception was that the availability of a global marketplace would provide a competitive advantage for any organisation. To date the change has not had the big impact expected. Potential customers use a web browser A self-service capability for customers to selffind and purchase what they want with minimal intervention by business staff. How can business information be exchanged electronically? How can business information be represented reliably?

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